AI for Pakistani Fashion

One AI that understands
Pakistani clothes.

اپنا اسٹائل، اپنی پہچان

Kameez and dupatta drape. Hijab kept on. Embroidery preserved. Skin tone never lightened. We built the model for the clothes people here actually wear — then built three products on top of it.

Three products, one engine
A woman in a red bridal lehenga seeing herself wearing a green one in the mirror.
For shoppers
A virtual try-on window open on a fashion store's product page.
On your store
A Pakistani model wearing a lawn suit generated from a photo of unstitched fabric.
For your catalogue

The same idea, three ways

See the clothes on a body that doesn't exist yet.

A shopper

She sees herself

Upload one photo, try on any outfit before spending a rupee.

A brand's product page

Her shopper sees herself

One script tag puts that same try-on next to your Add to Cart button.

A brand's catalogue

You see your fabric

Unstitched cloth becomes a photograph of a model wearing it, stitched.

Shopping for yourself

A woman seeing herself wearing a different outfit in an ornate mirror.

Try every look before you love it.

Upload one photo and see yourself in bridal shararas, everyday lawn, formal anarkalis — anything. Six poses, your own wardrobe, and your photo never leaves your phone.

Free Nothing stored Works on any phone
Try It Free

If you sell clothes

Two ways to put it to work.

One sells more of what's already on your product page. The other gets the product page photographed in the first place.

Why it works for Pakistani clothes

Built for these clothes — not adapted to them.

Most virtual try-on was trained on Western catalogues: t-shirts, jeans, dresses on a straight silhouette. It doesn't know what a dupatta does, and it lightens skin. Ours was built the other way round.

Dupatta drape

Falls over the shoulder with real weight, instead of being flattened onto the kameez.

Hijab stays on

A head covering is preserved, never quietly removed to make the fit easier.

Skin tone held

Complexion is preserved exactly. No lightening — the failure we refuse to ship.

Embroidery kept

Zari, thread work and printed borders survive the transfer, because that's the product.

Common questions

What people ask before they try it.

What is Aaina Dekho?

Aaina Dekho is an AI virtual try-on and on-model photography platform built specifically for Pakistani and South Asian fashion. It runs three products on one engine: a free try-on studio where a shopper uploads one photo and sees herself in any outfit, an embeddable try-on widget that fashion brands add to their product pages with a single script tag, and Aaina Dekho Studio, which turns a photo of unstitched fabric into catalogue-ready images of a model wearing it stitched.

How is Aaina Dekho different from other virtual try-on tools?

Most virtual try-on models were trained on Western catalogues — t-shirts, jeans and dresses on a straight silhouette — so they do not understand what a dupatta does, and they frequently lighten skin tone. Aaina Dekho was built the other way round, for shalwar kameez, lawn suits, kurtis, shararas and lehengas. It preserves dupatta drape as fabric with real weight, keeps a hijab or head covering in place, holds the wearer's exact complexion, and retains zari, thread work and printed borders.

Does Aaina Dekho work with shalwar kameez, dupatta and hijab?

Yes. These are the garments the model was built for. A dupatta falls over the shoulder with real weight rather than being flattened onto the kameez, and a hijab or head covering is preserved rather than quietly removed to make the fit easier. Aaina Dekho handles everyday lawn suits, kurtis, straight and A-line kameez, angrakhas, palazzos, formal anarkalis, shararas and bridal lehengas.

Does Aaina Dekho lighten skin tone?

No. Complexion is preserved exactly, and skin-tone lightening is the single failure Aaina Dekho treats as unshippable. Many general-purpose virtual try-on models lighten South Asian skin tones as a side effect of their training data; Aaina Dekho's prompts and model selection are engineered specifically to prevent it.

What does Aaina Dekho cost?

All three products are free while Aaina Dekho is in beta. The shopper try-on studio requires no sign-up, no account and no credit card. The try-on widget and Aaina Dekho Studio are free during the beta period, and any brand using them will be given notice before that changes.